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Where can you meet industry-leading speakers and innovative exhibitors and enjoy peer-to-peer encounters that will help you climb to the top? Here are seven reasons why you can’t miss this Digital Dealer conference, August 19-21, at the Mandalay Bay Resort and Casino, in Las Vegas, Nevada!

Ranked Number 1

The Opportunity to Learn New Digital Strategies to Improve Your SEO, PPC, Social Media Presence, Web Content, & More

You can’t convince the customers who can’t find you. Demand for digital presence is higher than ever, and Digital Dealer 27 has the tools to help you meet it. 

Contemporary buyers visit less than two dealerships in the course of their purchasing decision, and would increasingly prefer to complete the entire process online. 

Search Engine Optimization (SEO) relies on the relevancy of keywords and the quality of the site content to increase that site’s ranking within a search engine. It’s not enough to simply attract viewers – you have to keep them there. Learn how to maximize your marketing budget, eliminate waste, set Goals, benchmark performance, &  see how you compare with Dave Spannhake, Founder & CEO of Reunion Marketing.

Pay-Per-Click (PPC) utilizes paid placement within search results (such as Google Ads), Facebook, or other traffic-heavy sites, and charges per click that drive a customer your way. Learn how to choose the best locations to get the most from your investment. 

Social Media Presence is critical to staying in contact with past, current, and future customers. Learn the best digital messaging strategies with Peter Gary, founder and CEO of Pinnacle Advertising.

Ranked Number 2

A Wide Variety of Learning Tracks & Topics

Learn how top producing dealers are focusing on building strong dealership leaders and company culture to consistently sell over 700 cars a month with Alex Flores, GM at Capitol Chevrolet.

Learn how to leverage your customer experience to amplify your marketing results and attract more sales opportunities with Glenn Pasch, CEO at PCG Digital.

Explore the viability of text messaging as an advertising and communication option with Steve Roessler, Vice President of Sales at DriveCentric

These are only three of the many topics and speakers covered this year.

A Huge Exhibit Hall Featuring the Latest Products and Services from Top Vendors

Over 130 technology-driven vendors will display and demo products and services in the expo center each day of the Digital Dealer conference. 

Providers such as eBay, Kelly Blue Book, Autotrader, CARFAX, YOGAcars, and TapClicks will be presenting.

Meet the people who can help you integrate all aspects of your business into the digital age. From finding the most cost-effective advertising strategies to fully utilizing your Customer Relationship Management (CRM) program, DD27 vendors have exactly what you need to leap into the future.

Network, Find Resources and Make Business Deals

Digital Dealer 27 is the perfect opportunity to make connections that last, all across the industry. Top dealers, sales teams, managers, and advertisers will be there, looking for the same things you are – the means to grow in business and remain successful in this highly competitive sector. 

Jeffrey Frankel, Sales Manager, Mercedes Benz, Rockville Centre, NY, says, “Attending Digital Dealer has really provided a platform to learn how the Internet continues to evolve the automotive business. It has been incredibly informative.” 

Read what other previous conference attendees have to say about how much it meant to them to attend on the DD27 testimonials page.

Awesome Keynotes & Keynote Panels

Join DD27’s keynote speakers for invaluable information about how to power up your business using digital media and online presence in an increasingly mobile-oriented market. 

Stefan Olander, Former VP of Global Digital Innovation for Nike presents: How Human-Centric Brands Win in a Tech Dominated World – How to Bridge the Gap Between the Physical and Digital to Create Value.

Hadewych Corstens, Chief Operating Officer for eBay Motors, will talk about how to Gear Up for a Big Data-Powered Future, revealing how to adapt your company to the ever-changing tech environment and stay relevant without getting left behind.

Schedule your Demos in Advance to Lock in your Booth Prizes.

Guarantee your time with industry leaders! Have intimate, one-on-one chats with vendors and presenters. This opportunity can include free analysis of your practices and strategies, action plans to improve your sales goals going forward, discounts on purchases of goods and services, and/or booth prizes.

Fixed Ops Digital will be giving dealership attendees a $100 Mandalay Bay chip when they schedule their demo in advance.

Fixed Ops Digital is Speaking & Exhibiting at Digital Dealer 2019!

Digital Dealer Conference Featuring FIXED OPS DIGITAL

We are devoted to helping you discover your potential for profit in the $340 billion per year parts and service industry. Owen Moon, CEO of Fixed Ops Digital, will explain how to utilize the most underappreciated asset of the franchise dealership – OEM – to attract and retain customers that national chains and independent repair shops try to siphon away. 

Owen will show you how to grab potential customers with a compelling ‘Why Service with Us’ webpage that will keep them coming back until they’re ready to buy their next car – from you! 

Don’t let others control the narrative; dealership franchises can be efficient, cost-effective, and convenient for your customers’ repair needs. Fixed Ops Digital is here to show you how to get the message out. Visit our booth, #833, on the Expo Showroom floor, and be sure to catch Owen Moon’s presentation, Late Ownership Services… the Real Path to Long-Term Customer Retention! 

We’ll see you there!

Julie Branum

Julie Branum

Julie has a decade of experience in the car business and marketing specifically for manufacturer dealerships in the U.S. Utilizing best practices and her background in design, Julie believes in presenting and converting dealerships online visitors into high RO Service and Parts Department customers.

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