Dealerships: BMW of West St. Louis

Locations: Manchester, MO

Website Platform: DealerInspire

Service Scheduler: xtime

Customer Since March 2018

30.52% – Increase in Organic Traffic

37.13% – Search Visibility Increase

25 – Fixed Ops Focused Content Pages Built

BMW of West St Louis Fixed Ops Dealer Spotlight

BMW Fixed Ops Marketing Client Spotlight

Welcome, BMW of West St. Louis!

BMW of West St. Louis started with Fixed Ops Digital in March of 2019 to capitalize on their market with a unique digital marketing strategy specifically for their BMW Service & Parts Departments that includes many specific and general high-volume objectives that also includes recalls, tires, and accessories. Additional organic search traffic is being sent to BMW service and maintenance-specific content and call-to-action on their primary website. 

FIXED OPS DIGITAL creates and builds out content that ranks! Ranking not only for generic BMW service and parts search keywords and categories but to also gain customers for Tires, Recalls, Accessories, and Tech Hiring Campaigns. 

FIXED OPS DIGITAL works directly with BMW of West St. Louis ensuring our monthly strategies coincide with their current goals and campaigns. We are building upon a strategy that will pay off now as well as for years to come.

Focusing on primary and neighboring markets (getting specific with area name and phrases that locals would search), as well as the big general keywords that are supported by “long-tail keywords”. We want to saturate the key area that the majority of customers will travel from for service. Check out our FIXED OPS FEATURE: LOCATION, LOCATION, LOCATION to learn more!

Want to Learn More?

Want to learn how you can improve your own BMW dealership’s Service & Parts online marketing efforts today?

Sign up for a free Fixed Operations digital audit from our service marketing experts or fill out the form below.

BMW Website Review & Meeting

Julie Branum

Julie Branum

Julie has a decade of experience in the car business and marketing specifically for manufacturer dealerships in the U.S. Utilizing best practices and her background in design, Julie believes in presenting and converting dealerships online visitors into high RO Service and Parts Department customers.