JUNE 4, 2020
2:30 PM EST
You won’t want to miss this FREE webinar brought to you by Digital Dealer. Our very own Mike Hurd is one of the presenters and three webinar attendees will be chosen for a free one-on-one strategy consultation and coaching session with him too!
COVID-19 is arguably the biggest disruptor the automotive industry has ever seen, so to avoid making decisions from a position of fear, we’ve taken a step back to focus on facts. Looking at historical models of past economic downturns, developed by McKinsey and Harvard Business Review, we’ll identify the key aspects you need to be focused on now, and moving forward.
In this webinar, we will look at all areas from cashflow, customer experience (CX), content strategy, which cost-cutting and investment strategies work the best, and which marketing trend you need to adopt immediately.
PLUS, three webinar attendees will be chosen to receive a free one-on-one strategy consultation and coaching session with Michael Hurd, VP at Fixed Ops Digital!
Primary Learning Objectives
1. Learn the single most important marketing trend moving forward.
2. Discover how creating the right content can drive more service/parts business to your site.
3. Learn which cost-cutting aspects and investment strategies work best.
4. See the real impact that a best-in-class CX has during economic downturns.