Check out our CEO Owen Moon on Dealer Talk podcast, episode #24, Strategies for 2019.
It is a great episode of Dealer Talk, “the podcast designed to bring today’s insights to automotive retail professionals from the people who are LIVING it day in and out!”
Owen gives his insights on the future of dealerships and how they can succeed with unique experiences. Those experiences range from optimizing the customers time between F&I to introduce the customer to the Service Department and Service Manager, while also, of course, optimizing the online experience that is lacking compared to the independents out there with transparent pricing and unique content.
“It is cheaper to solidify your relationship with the customer in Service to later sell them their 2nd and third cars. Don’t sit back and let your customer leave you as soon as their warranty is up. That will leave you spending more to acquire yet another new customer when you just had an opportunity for a repeat”
Tune into the whole episode to learn more about retention and service for your dealership in 2019!