Digital Dealer 27 in Las Vegas

FIXED OPS DIGITAL is BOOTH #833

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REASONS TO ATTEND

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Why Attend This Years Digital Dealer 27?

Why Visit FIXED OPS DIGITAL BOOTH 833?

SERVICE MARKETING MADE EASY

FIXED OPS DIGITAL is excited to join the progressive automotive vendors that showcase at Digital Dealer 27 in Las Vegas this year. We are the leader in Service & Parts Department specific marketing and would love to show you how to increase your fixed ops revenue today! We have special gifts for those who schedule a demo with us prior to the show!

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Fixed Ops Digital at Digital Dealer 27

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Schedule a Demo During Digital Dealer 27!

Digital Dealer Conference & Expo

 

Who:

Owen Moon

What:

Tuesday, August 20, 2019: 2:25 PM – 3:15 PM

Late Ownership Services… the Real Path to Long-Term Customer Retention! — How Late Ownership Services Are Key to Avoiding Customer Defection to National Chains, Independent Repair Shops, and Competitor Dealerships

Session Description:
The perception that national chains and independent repair shops are more cost effective for customers is a false narrative. This narrative only exists because franchise dealerships have not done the job to convey their advantages and amenities.

In this session, you’ll learn how to use your dealership’s website to convey a unique “Why Service With Us” message to customers who are interested in servicing with your dealerships.

Primary Learning Objectives:

  • Understand the key differences between national chain marketing and effective local dealership fixed ops marketing by amplifying your greatest asset – your OEM.
  • Learn turnkey fixed ops SEO tactics in order to create local search and set your dealership up for voice search.
  • Understand the key differences between national chain marketing and effective local dealership fixed ops marketing by amplifying your greatest asset – your OEM.

Where:

Digital Dealer Conference & Expo 27 in Las Vegas

https://www.digitaldealer.com/conference

When:

August 19-21, 2019

  • Digital Dealer is where top dealers go to get ahead of the technology curve, delivering the largest array of industry speakers, peer to peer opportunities, and exhibit hall offerings – all carefully designed to impart groundbreaking strategies.
  • Digital Dealer Conference & Expo brings Dealer Principals, GMs, GSMs, Marketing Directors, ISMs, BDC Managers, and other top industry experts together to share best practices and discuss proven strategies to maximize results.
  • Learn how to optimize your human capital. Educational sessions in this category will range from leadership, management of single/multi-store locations, succession planning, talent management/retention, and employee recruitment/selection.
  • The average buyer visits just 1.6 dealerships while car shopping. Educational sessions in this category will cover e-commerce, BDC sales strategies, and CRM solutions for both new-and pre-owned vehicles.
  • The average car shopper is exposed to over 5,000 ad messages per day. Educational sessions in this category will cover the latest digital and traditional marketing strategies.

Source: Digital Dealer