The user's experience is everything to search engines; the way one interacts with a webpage almost tells them everything they need to know. The crumbs…
Anthony SchultesJanuary 10, 2020
Link building is the process of acquiring hyperlinks from other websites to your own. Search engines often use hyperlinks to find content for users that…
Anthony SchultesDecember 5, 2019
Spring cleaning is the worst, isn’t it? You do it once a year, you rip your house apart to get rid of all the accumulated…
Chris BranumOctober 28, 2019
More automotive dealerships are using YouTube to drive sales than ever before. So how can you use it to drive fixed ops leads as well?…
Anthony SchultesOctober 23, 2019
Light-vehicle sales continue to stagnant and decline and other general economic indicators are iffy. The average dealership, therefore, must refocus its efforts to boost sales…
Owen MoonOctober 17, 2019
1. Identify Your Publics2. Set SMART Goals3. Do Your Research 4. Generate Ideas5. Build A Schedule6. Write & Edit7. Post & Promote8. Follow Up &…
Anthony SchultesSeptember 9, 2019
When trying to market anything, the first word you’re going to hear is probably “SEO”. It goes with the territory in our online-focused economy: have…
Chris BranumAugust 23, 2019
We have all asked Siri, Google, or Alexa for something recently. We hear their response and take it in stride or sometimes delve into the…
Anthony SchultesAugust 21, 2019
Today's Fixed Ops Feature is titled: Content is King. Franchise car dealership websites have, on average less than 10% of their website content covering service,…
Chris BranumAugust 2, 2019
